Sometimes You Just Need a Really Big Cup of Coffee

May 4, 2025.Reading time 2 minutes.

Need to persuade? Need marketing or premium ghostwriting / producing this summer?

Local Marketing – Shopping | Business Works

March 21, 2025.Reading time 5 minutes.

A surprising revelation from The Local Lift report, conducted by Locality and The Harris Poll in November 2024, highlights a critical pitfall most businesses overlook: authenticity is non-negotiable in marketing.

Turn Your Content into a Sales-Driving Powerhouse

February 27, 2025.Reading time 2 minutes.

As of early 2025, approximately 34% of companies report using generative AI to support their marketing strategies, including content creation. But, it takes an experienced professional copywriter and content creator to get the best results from AI.

Impact Copywriting that Converts

February 18, 2025.Reading time 4 minutes.

Advertising is an uninvited guest into the lives of those it touches. Impact copywriting is used to get attention.

Don’t Let Social Media Haters Ruin Your Day or Success

January 11, 2025.Reading time 9 minutes.

In the realm of social media, where opinions flow freely, and conversations are instantaneous, negative comments are almost inevitable. Here’s how to deal with them for both your personal brand and for a company.