The Most Famous Company You’ve Never Heard Of

September 25, 2026.Reading time 14 minutes.

I’ve spent three years asking college students one question about IBM. More than 95% give the same answer, and it should worry the company.

Brand Identity – Sometimes It’s Good to Show How the Sausage is Made…

June 19, 2026.Reading time 21 minutes.

Consumers today are skeptical. They’ve been marketed to their entire lives. They don’t trust perfection. They trust honesty. They trust transparency. They trust brands that are willing to show the process, not just the polished result.

AI Dilemma – Is It Real or Fake?

May 20, 2026.Reading time 26 minutes.

At this point in the content world, so much is fake and nearly impossible to determine if the content we’re looking at is real or not. What to do?

Entrepreneurs: Stop Renting Attention – Start Owning Customers

February 22, 2026.Reading time 4 minutes.

Most entrepreneurs are building businesses they don’t actually control. Number 1 marketing tip today: Build and own your audience.

TRENDS: What’s Changing in Brand Growth 2025-2026

January 12, 2026.Reading time 5 minutes.

Stories work better than facts. That one statement should stop you mid-scroll. Because for brands trying to grow amid noise, that’s not just interesting — it’s urgent.

Unlocking Your Competitive Edge: What I Learned at the AI Advantage Summit

November 17, 2025.Reading time 4 minutes.

What a ride. Last week I dove into the AI Advantage Summit hosted by Tony Robbins and Dean Graziosi — a full-tilt, three-day digital summit created to help entrepreneurs make sense of the AI explosion. And now? I’m back with fresh insight, sharper tools, and a stronger commitment to help clients.