Your Story, Your Channel: Brown Tells Highlands County Cultural Groups “You Are the Media Now”

Military Sea Services Museum

Author and media strategist shares a free 8-step plan to bring more visitors, followers, and donors to local museums, historical societies, and cultural venues

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Swipe, Cliffhanger, Buy: Why Brands are Betting on Micro-Dramas

Micro-Dramas

Ads used to interrupt the story. Now they are the story. Micro-dramas are vertical, soap-style series with one- to two-minute episodes built on betrayal, secret billionaires and cliffhangers.

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The Most Famous Company You’ve Never Heard Of

Technology that IBM invented and you use today

I’ve spent three years asking college students one question about IBM. More than 95% give the same answer, and it should worry the company.

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Five Tech Revolutions. Everybody Doubted Them. Then They Took Over.

Five Tech Revolutions

Technology has a funny way of showing up uninvited, rearranging the furniture, and putting the office and industries into a panic. I’ve watched it happen five times: Personal computer, Cellphone, Internet and Web, Social media, Artificial intelligence

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Brand Identity – Sometimes It’s Good to Show How the Sausage is Made…

R. Michael Brown's alter ego: August Ivey, outlaw country music performer. Brand - How Sausage is Made

Consumers today are skeptical. They’ve been marketed to their entire lives. They don’t trust perfection. They trust honesty. They trust transparency. They trust brands that are willing to show the process, not just the polished result.

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AI Dilemma – Is It Real or Fake?

AI Fake vs. Real

At this point in the content world, so much is fake and nearly impossible to determine if the content we’re looking at is real or not. What to do?

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