Why Video is So Important for Marketing & Communication Today

March 19, 2021.Reading time 11 minutes.

By R. Michael Brown, Marketing Consultant & Freelance Writer – Multimedia Producer. Most know that YouTube is owned by Google. However, most don’t know that YouTube, with its 2.3 billion users worldwide, is the second largest search engine on the planet. Not Yahoo, Bing, DuckDuckGo, etc… 79 percent of Internet users have their own YouTube […]

8 Top Findings in Gartner CMO Spend Survey 2020-2021

August 8, 2020.Reading time 2 minutes.

By Rama Ramaswami. Despite budget limitations, CMOs expect to fuel growth by marketing to existing customers and boosting brand strength. Marketers snapped into survival mode after the COVID-19 pandemic broke out. They launched crisis-related communications to customers, canceled or delayed campaign launches, reduced contractor head count and halted long-term projects. Five months on, however, their […]

Marketing Strategy for Today

June 20, 2020.Reading time 2 minutes.

By R. Michael Brown, Marketing Consultant & Freelance Writer If you’re not using #video in your #MarketingStrategy today, you are lost in the maze of #EveryoneElse. Nobody will notice you. To win you must #StandOut! Here at RMichaelBrown.com we are forever amazed how many organizations aren’t using video as the leading media type in their […]

Brand Storyteller R. Michael Brown Available for Freelance Assignments

December 15, 2017.Reading time less than 1 minute.

By R. Michael Brown, Marketing Consultant & Freelance Writer #Breakthrough the clutter with disruptive & meaningful #content. My methods are common sense but not easy for most to do. The finished product looks easy because it’s supposed to; but, it’s hard to achieve. Great brand #storytelling depends on the truth and techniques used in creative […]

Look What’s Cooking in the Communication Kitchen!

December 8, 2013.Reading time less than 1 minute.

By R. Michael Brown, Marketing Consultant & Freelance Writer Brownie Bytes Started Cooking Brownie Bytes are fun tips, serious satire, interesting factoids, and occasional rants about communication, public relations, and marketing. Brought to you by R. Michael Brown LLC. Click Here to See the Fun and Submit Yours for Consideration!

R. Michael Brown Interview on Brand Journalism and More…

November 12, 2013.Reading time less than 1 minute.

R. Michael Brown interviewed by Dennis Washington of Cross Digital on Brand Journalism, Native Advertising, how to set up an online newsroom, and more. Subjects Covered: Brand Journalism Content Marketing International Marketing Marketing Measurement Public Relations Social Media Click the Video Below to See the Interview [32 min.]