3 Brilliant Examples of Brand Storytelling You May Have Missed

February 3, 2021.Reading time 1 minute.

By Jessica Gioglio & Ekaterina Walter. We have been sharing stories from the beginning of human civilization — for good reason. Stories captivate our attention and build communities by bringing ideas, emotions, and experiences to life in a memorable way. So much so, that companies are increasingly embracing brand storytelling in the era of the […]

Tell a True Story Well. Hire a Brand Journalist.

July 28, 2012.Reading time 2 minutes.

The stories of your organization, products, services, and customers are at the heart of content marketing. Your stories are not advertising and not traditional public relations. It’s the truth about you, who you are, and what you promise. The best brand journalism is fair and honest. It’s best told by experienced journalists. We look for […]