June 27, 2018.Reading time 2 minutes.
By R. Michael Brown, Marketing Consultant & Freelance Writer At the Palm Beach Civic Association, where I was the Communications Director, I started writing and producing a weekly news broadcast about the Town of Palm Beach. Because of social media, it became wildly successful. We received between 8,200 and 12,000 views a week. That’s right, […]
July 28, 2012.Reading time 2 minutes.
The stories of your organization, products, services, and customers are at the heart of content marketing. Your stories are not advertising and not traditional public relations. It’s the truth about you, who you are, and what you promise. The best brand journalism is fair and honest. It’s best told by experienced journalists. We look for […]