Stay Tuned for Our Soon-To-Be-Released Micro Book

September 21, 2024.Reading time 5 minutes.

Attention is vital. You have 2-3 seconds to get your audience’s attention. Get through the clutter! Miss the chance with the perfect potential customer on the right channel, and you’ll lose them.

Aristotle – Rhetoric & the Art of Persuasion

September 20, 2024.Reading time 3 minutes.

By founding rhetoric as an academic discipline, Aristotle helped cultivate a deeper understanding of how language influences thought, action, and belief. His work remains a foundational reference for anyone interested in the power of words and their ability to shape human experience, making him a true pioneer in the art of persuasion.

4 Steps to Crafting Brand Micro-Narratives

July 24, 2024.Reading time 8 minutes.

Micro-narratives is the new buzzword for short brand stories that fit best for social media posts.

Top 10 Consumer Technology Trends in the Next 2 Years

July 7, 2024.Reading time 25 minutes.

Technology Trends in the Next 2 Years by R. Michael Brown

See the top trends to watch, along with expert insights, financial significance, and background information.

Brand Storytelling Gets You Customers

July 1, 2024.Reading time 23 minutes.

In today’s crowded marketplace and media platforms, where customers are bombarded with limitless options and messages, creating compelling brand stories is necessary for businesses that must stand out. Attention is key. Keeping it is mandatory to turn an audience member into a customer.