10 Smart Hotel Marketing Strategies to Increase Bookings | WordStream

Hotel Marketing & Communication Strategy. R. Michael Brown, Marketing Consultant

By Margot Whitney.   There are two types of people: those who love staying in hotels and those who hate it. I must say that I lean more towards the latter, and often find myself choosing Airbnb over hotel stays when traveling for leisure. Why? It’s often more affordable, feels less sterile, and can offer unique […]

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Video News Taking Over Social Media

By R. Michael Brown, Marketing Consultant & Freelance Writer At the Palm Beach Civic Association, where I was the Communications Director, I started writing and producing a weekly news broadcast about the Town of Palm Beach. Because of social media, it became wildly successful.  We received between 8,200 and 12,000 views a week.  That’s right, […]

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Brand Storyteller R. Michael Brown Available for Freelance Assignments

By R. Michael Brown, Marketing Consultant & Freelance Writer #Breakthrough the clutter with disruptive & meaningful #content. My methods are common sense but not easy for most to do.  The finished product looks easy because it’s supposed to; but, it’s hard to achieve. Great brand #storytelling depends on the truth and techniques used in creative […]

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Courting an Amazing New Client

Looking forward to a major announcement in a few weeks concerning a new client. The work involves launching them as a new multimedia broadcaster and publisher, and positioning them as the authority in their field. The photo is a hint. I’m so excited about the topic, the folks I’ll be working with, and the future […]

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R. Michael Brown Interview on Brand Journalism and More…

R. Michael Brown interviewed by Dennis Washington of Cross Digital on Brand Journalism, Native Advertising, how to set up an online newsroom, and more.     Subjects Covered: Brand Journalism Content Marketing International Marketing Marketing Measurement Public Relations Social Media Click the Video Below to See the Interview [32 min.]  

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